Capabilities

Cameron Street Strategies is experienced at developing and executing strategic communications approaches that incorporate focused research, messaging, digital storytelling, and the full range of paid, earned, owned, and shared media.

We offer the following services:

• Communications Assessment: Review of how current communications efforts achieve organizational goals, including a detailed strengths, weaknesses, opportunities, and threats (SWOT) analysis.

• Strategic Planning: Development and implementation of strategic communications plans that employ targeted messaging grounded in research and evaluation.

• Stakeholder Outreach: Internal engagement to gain consensus on policy and messaging, then identifying and engaging external organizations and thought leaders.

• Media Engagement: Earned and paid media strategies, talking points, and spokesperson training.

• Writing/ Ghostwriting: Op-eds, fact sheets, speeches, talking points, white papers, internal communications, social media, and much more.

• Executive Counsel: Thought leadership, crisis communications, employee engagement, media preparation, and speech coaching.

• Digital Engagement: Effective videos, infographics, social media graphics, and webpage content that drive views and shares on owned digital platforms.

• Employee Communications: Engagement strategies, constructive feedback mechanisms, and varied content that strengthens employee commitment and workplace culture.